COMMERCIAL VIDEO
PRODUCTION

We create result driven advertising content.

Whether it's television or online,
your audience will say wow!

The main goal of commercial video production is to captivate the viewer's attention, boost brand recognition, and generate excitement for what you have to offer. A commercial video is a short form piece of advertising content that is typically 60 seconds or less. Commercials can be distributed either online with digital ad campaigns on platforms like YouTube and Facebook or broadcast on television. Both of which have specific strategies and distribution tactics which will be in place prior to production.

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RECEIVE AN INSTANT ESTIMATE

Creating an advertising strategy and determining your media budget can be a daunting task.

We're here to make your life easier!

We created an Instant Price Calculator to help you budget your next project with us! Simply fill out the form and receive a price estimate immediately.

RECEIVE YOUR INSTANT ESTIMATE!

Industries We've Served

Banking & Financial Services

Construction Industry

Entertainment Industry

Fintech Industries

Fitness Industry

Food & Beverage Industry

Healthcare & Pharmaceuticals

Higher Education

Professional Services

Sports Gaming

Web3 Technologies

Television vs. Online

Both TV and online commercials are effective methods to reach your target audience. On our end, our production strategies vary based on the primary distribution platform. Online commercials need a strong hook in the first few seconds to engage the viewer, while TV commercials have a bit more flexibility here because it is harder for a viewer to ignore.

Television

Online

Reach: Television commercials can reach a vast audience, especially during prime time when viewership is highest.

Brand Awareness: Since TV commercials have been around for a long time, they can help build brand awareness and credibility.

Attention: TV commercials can be difficult to ignore since they take up the entire screen and often have high production values.

Targeting: Online commercials can be highly targeted to specific demographics and interests, allowing for more efficient use of advertising budget.

Measurability: Online commercials can be precisely measured, including views, engagement, and conversions, providing valuable data for future campaigns.

Cost: Online commercials can be less expensive to produce and distribute than TV commercials, allowing for more frequent testing and experimentation.

This is how we do it.
Enjoy having that song stuck in your head

The in-depth details vary on a project to project basis, but the building blocks are consistent and we break it down into 5 key phases.

Our process always starts with familiarizing ourselves with you, your team, and your brand. We want to fully understand all of your current pain points and address how we can effectively help. This is the first step in building an effective media strategy for your brand. To get started, we’ll schedule a call and put together a personalized proposal based on the information you provided. Once everything is agreed upon we will move into the first stage of our production process - pre-production.

Although each phase of the production process is important, pre-production stands out as the most crucial. During pre-production, we collaborate with you to create a message that resonates with your target audience. This involves developing a script, constructing a production plan, and making sure everyone is on the same page, so we can turn your vision into a reality. From securing locations to casting talent, we leave no stone unturned. A proper plan may sound standard, but by going the extra mile during pre-production, we can ensure that no time or money will be wasted once the cameras start rolling.

Our team of highly skilled and experience production professionals will arrive at your location fully equipped with all the necessary equipment to bring your vision to life.

By methodically planning out the production phase, we can ensure that the shoot will run silky smooth with no hiccups. We use professional cinema cameras and top-quality audio equipment to capture every shot with precision. At the end of the shoot, we will backup and log all video and audio files, ensuring that they are ready for the post-production phase.

The post-production phase is another critical part of the NocNation process, in short, where the magic happens. To start, our team will review and organize the footage and put together a first draft. From there we will adjust sound, add music and graphics, color correct and grade the footage and make any final tweaks to ensure it meets your requirements. Once everything is approved, we now move onto distribution, aka the delivery phase.

Upon final approval, your video will be delivered in the optimized format, tailored to the specifications and distribution plan established during the strategy phase. This includes ensuring the proper aspect ratios are in place for social media and adhering to standard television broadcast requirements, whether that is national, regional, or local. We prioritize strategy during the distribution process to ensure your video reaches the intended audience in the most effective way possible.

Once we get the green light on your video project, we’ll work with you to build a timeline for each step so you know what to expect, when to expect it and what we’ll need from you.

OUR COMMERCIAL VIDEO PORTFOLIO

LET'S WORK TOGETHER

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TRUSTED BY THESE BRANDS

We create content for big corporations to small businesses. Every client is important to us, we always strive to deliver high-quality work, tailored to every clients unique needs.

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